The prevalence of package design cannot go unnoticed. With the consistent incline of graphic design, the addition of typographic elements has allowed packaging to continue to expand as an art. The possibilities are seemingly endless with this form of design, and let's face it, in some instances, packaging can make or break a purchase. Through the use of vibrant color palettes, textures, and patterns can appeal to the consumer in the most unexpected and delightful manners. Here is a look at some of our favorite, most innovative approaches to packaging.
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